Sneakers, trainers, kicks, crepes, grails; whatever you call them. If you’re the sort of person who checks the weather before stepping out in your latest pick up, there was only one place to be seen last Saturday…
On November 30th the Crepe City sneaker festival returned for its biggest event yet. With humble beginnings as a chance for a handful of collectors to trade vintage and hard to find trainers, Crepe City has gone from strength to strength in the past couple of years to fully cement its name as the number one event of its kind in the UK.
This time the proceedings took place in the Old Truman Brewery, Brick Lane; a site that has become a melting pot for contemporary fashion and is often seen to be sporting queues around the block. On the same day the site played host to sample sales for both Billionaire Boys Club and Opening Ceremony. Crepe City’s mob however, dwarfed all others and covered a much broader clientele. It was clear to see the appeal of a perfect pair translates to all ages, sexes and creeds.
It could have been the live DJs blasting classic Hip Hop, or all the Jamaican rum punch, but the buzz inside was palpable. Spread over two halls and boasting over 50 stalls, there were collectors, customizers, and connoisseurs covering the length and breadth of sneaker culture. With prices ranging up to a small fortune, some serious displays were on show, from vintage classics to the latest hypebeasts. The standout grails of the day for us included the numerous pairs of Ronnie Feig x Asics collabs, some “Battle Royale” inspired custom dunks, and the wide selection of OG Huaraches.
A highlight for the hardcore fans was the Nike Air Jordan exhibition, an entire room dedicated to super rare memorabilia, an incredible set of signed and game worn gear and OG pairs from throughout the Jordan dynasty.
As the events get bigger, fashion outside of footwear is also making a greater appearance. A number of independent labels were present, showcasing some of the best in forward thinking steeze. This included Adyn Clothing, the label causing a stir in tumblr’s streetwear community. Their stall featured custom tees made exclusively for the event; crafted in Adyn’s flagship monochrome and long profile styling.
The effort made by everyone involved in Crepe City was apparent and its mecca status is well deserved. Needless to say everyone ended the day with empty pockets, smiling faces and well-adorned feet. We look forward to seeing what the CC guys do next.
For more information and to find out when the next Crepe City is taking place, visit www.crepe-city.co.uk.
Words by David March
Photos by Sam Jones & David March